Brand Matters

The Brand Matters Program at CES provides a critical, curated experience that offers events, insights and important business contacts for brand marketing professionals. Brand Matters offers keynotes, events and conference tracks, as well as the invite-only Executive Club Platinum Level to enhance your experience at CES.

The 2015 CES saw tremendous grown from the advertising, marketing and content community. Brand Matters was there to provide activities, events, programming and opportunities designed specifically for this audience.

Highlights from Brand Matters at the 2015 CES include:

C Space at ARIA

New for 2015, the International CES introduced C Space at ARIA -- a networking hub and ideas center that played host to conferences, meeting suites, special displays, events and more for the marketing, advertising, content and creative communities. 

 

Events

  • MediaLink CES Kick-off Party
  • Hulu Happy Hour
  • C Space Opening Reception

Conference Programming 

  • Brand Matters Keynote
  • Digital Disruption, presented by ANA 
  • Marketing and Engagement, presented by CEA
  • Mobile Content and Monetization, presented by Digital Hollywood